Best Product Management Books
This is a collection of my favorite books for product managers. The topics covered include product management, customer development, analytics, business strategy and psychology. They are listed in no particular order.
Inspired: How to Create Tech Products Customers Love
by Marty Cagan
The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company
by Steve Blank and Bob Dorf
Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability
by Steve Krug
Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
by W. Chan Kim and Renée A. Mauborgne
Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
by John Doerr
Hooked: How to Build Habit-Forming Products
by Nir Eyal
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
by Rob Fitzpatrick
Influence: The Psychology of Persuasion
by Robert B. Cialdini
Shape Up: Stop Running in Circles and Ship Work that Matters
by Ryan Singer
Lean Customer Development: Building Products Your Customers Will Buy
by Cindy Alvarez
Nudge: Improving Decisions About Health, Wealth, and Happiness
by Richard Thaler and Cass Sunstein
The Paradox of Choice: Why More Is Less
by Barry Schwartz
Lean Analytics: Use Data to Build a Better Startup Faster
by Alistair Croll and Benjamin Yoskovitz
Switch: How to Change Things When Change Is Hard
by Chip Heath and Dan Heath
Predictably Irrational: The Hidden Forces That Shape Our Decisions
by Dan Ariely
Outcomes Over Output: Why customer behavior is the key metric for business success
by Josh Seiden
How to Measure Anything: Finding the Value of Intangibles in Business
by Douglas W. Hubbard
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
by Eric Ries
Running Lean: Iterate from Plan A to a Plan That Works
by Ash Maurya
Subscribed: Why the Subscription Model Will Be Your Company's Future - and What to Do About It
by Tien Tzuo and Gabe Weisert
Positioning: The Battle for Your Mind
by Al Ries and Jack Trout
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
by Al Reis and Jack Trout
The Lean Product Lifecycle: A playbook for making products people want
by Tendayi Viki and Craig Strong
What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services
by Anthony Ulwick
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
by Jake Knapp, John Zeratsky, Braden Kowitz